The Transitions Online (TOL) website is used by thousands of people with an interest in the post-communist countries of Europe and the former Soviet Union. Since its launch in 1999, TOL has rapidly become the most authoritative online magazine covering the region. Policy-makers, academics, students, journalists, business people, government officials and international organizations all rely on the TOL website for news and analysis of one of the world’s fastest changing regions.
Why advertise on TOL?
- Your advertisement will be seen by a large, targeted audience interested in events, publications, courses and other products or services related to the post-communist region. We have some 7,000 registered readers and many more unregistered users.
- TOL guarantees a minimum number of impressions for banner advertisements, and we're happy to run different banners over the course of your campaign.
- Advertising on TOL is cost-effective; job listings start at just $25 and a banner advertisement can cost as little as $123 per month.
- You can get an instant response, straight to your website or email. We'll also measure the effectiveness of your banner ads and give you data on impressions and click-through rates.
TOL guarantees 50,000 hits per month for banner advertisements. In the unlikely event that we don't deliver the promised number, you can either ask for a pro rata refund or chose to extend your campaign. Banners may be in rich media, and the size should not exceed 20 KB.
Medium rectangle (300 x 250) - 1 month........... $175 - 3 months.......... $473 - 6 months...........$840 - 12 months......$1,470
TOL Newsletter advertising
The TOL e-mail newsletter is sent each Tuesday and Friday to some 7,000 registered subscribers. Please note that we can accept only text advertisements / announcements in the newsletter.
Up to 50 words - $100 for 1 mailing - $180 for 2 mailings - $240 for 3 mailings
Up to 100 words - $175 for 1 mailing - $315 for 2 mailings - $420 for 3 mailings
The jobs page is one of the most visited on the TOL website, and the latest jobs are also displayed on the home page. Prices include a job description plus links to your email address and/or web pages.
- up to 50 words........$25 per month - up to 100 words......$45 per month - up to 200 words......$65 per month
Please note that TOL reserves the right to reject any graphic or text ad that it considers inappropriate. All amounts are in US dollars.
After months of preparation, we’re officially introducing our partner project Press Start. The site will become the first global crowdfunding platform for reporters in countries where the press cannot report freely, potentially revolutionizing the way independent journalism is funded in the developing world and countries in transition.
We’ve just launched a Kickstarter campaign to help us get the project off the ground, and we’d greatly appreciate your help to spread the word. Please follow us on Twitter and Facebook, tell your friends and colleagues about Press Start and, if you like, support us on Kickstarter!